Projects per year
Personal profile
Overview
A Senior Lecturer and Program Manager with a passion to explore commercial activity and strategic developments in professional sports.
Research interests
Sport Marketing Communications, Management, Management and Evaluation of Sponsorship, Consumer behaviour, Branding of Sports Properties, Strategic Development of Sport & Sport Organisations, Service Quality in Sport and Leisure, Strategic Collaboration and Relationships, Commitment in Sponsorship Deals, Fan Behaviour in Professional Sport.
Education/Academic qualification
Sport Management, MA
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Collaborations and top research areas from the last five years
Projects
- 15 Finished
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Marketing and Promotional Video for St Peter's High School Elite Player Performance Programme
Green, M. (PI)
1/1/25 → 1/5/25
Project: Consultancy project
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Digital marketing support for the Bamboo Rugby 7s
Green, M. (PI)
1/1/25 → 1/5/25
Project: Consultancy project
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Social Media Content Creation for Apperley Cricket Club
Green, M. (PI)
1/1/25 → 1/5/25
Project: Consultancy project
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Active Essex Systems Evaluation Social Media Audit
Kay, A., Green, M. & Harris, K., 2023, 28 p.Research output: Book/Report › Commissioned report
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The Emergent Practices of English Football Agents
Green, M. & Ghaye, T., 2 Oct 2023, In: Journal of Global Sport Management. 8, 4, p. 695-715 21 p.Research output: Contribution to journal › Journal Article › peer-review
Open AccessFile5 Citations (Scopus)730 Downloads (Pure) -
“To what extent do football organisations and networks allow individuals to ‘thrive’?”
Green, M. & Ghaye, T., 26 Oct 2018, In: Managing Sport and Leisure. 23, 1-2, p. 1-6 6 p.Research output: Contribution to journal › Editorial
Open Access1 Citation (Scopus) -
The impact of social networks in the development of a personal sports brand
Green, M. R., 2016, In: Sports, Business and Management. 6, 3, p. 274-294 21 p.Research output: Contribution to journal › Journal Article › peer-review
Open AccessFile38 Citations (Scopus)1964 Downloads (Pure)
Prizes
Activities
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Get into Cricket Digital Marketing Workshop 1
Green, M. (Participant) & Kay, A. (Participant)
10 Apr 2025Activity: Participating in or organising an event types › Participation in workshop, seminar, course
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Get into Cricket Digital Marketing Workshop 2
Green, M. (Participant) & Kay, A. (Participant)
17 Apr 2025Activity: Participating in or organising an event types › Participation in workshop, seminar, course
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Get into Cricket Digital Marketing Workshop 4
Green, M. (Participant) & Kay, A. (Participant)
8 May 2025Activity: Participating in or organising an event types › Participation in workshop, seminar, course
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Get into Cricket Digital Marketing Workshop 3
Green, M. (Participant) & Kay, A. (Participant)
1 May 2025Activity: Participating in or organising an event types › Participation in workshop, seminar, course
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How embedding employability within curriculum can help shape professional identity.
Green, M. (Speaker)
30 Jun 2025Activity: Talk or presentation types › Oral presentation at Conference